Tuesday, March 27, 2012

Guinness Storehouse




For a glimpse into what's on offer at the Guinness Storehouse in Dublin, read this Guest Post from our Marketing Intern on her recent visit to the Guinness Storehouse:

Ahh Guinness, the black stuff, the drink of the Irish. Ok maybe not the drink of all Irish but it sure is popular and certainly a symbol of Ireland to outsiders such as myself. Being Ireland’s number one tourist destination it is nearly impossible to visit Dublin without paying a visit to the Guinness Storehouse. I was lucky enough to do so over Paddy's weekend.

For anyone expecting to simply walk around reading signs and looking at photos you will certainly be in for a treat. Upon entering the factory there is immediately plenty to see, touch, smell and do. For one thing, you realize you are standing inside the world’s largest pint glass which rises up through the seven round floors of the factory. Then you will come to the giant pit of barley, one of the four main ingredients in Guinness (barley, water, hops, yeast) which you can dip your hand into and feel the small grains running through your fingers. Take a photo by the glowing waterfall which brings in fresh water from the Wicklow Mountains and then view the original contract and thank Arthur Guinness for signing the 9,000 year lease on the brewery! As you continue up the seven story building you take a look at real hops, watch entertaining and interactive videos about the old and modern brewing processes and see the intricate machinery that is used. Take in the Guinness print advertisements throughout the years and even sit in a large (and quite relaxing) television room to watch various Guinness TV advertisements. Enjoy the Guinness taste experience and even learn to pour your own pint from a Guinness Ambassador! If you’re feeling a bit hungry during your tour you have plenty of options whether it’s a café snack or a sit down meal at Brewers Dining Hall or Arthur’s Bar. Experience the magic of cooking with Guinness and you will even walk away with a few recipes for home. Finally on the 7th floor enjoy a pint (included with entry ticket) in the Gravity Bar which offers 360 degree views of Dublin and the rolling green hills surrounding it. On your way out remember to stop by the extensive gift shop for some exclusive Guinness gear to make your friends at home jealous.

All in all the Guinness Storehouse is a fantastic place, deserving of a full day’s time and a must see on your Dublin “to do list.”

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